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Industry Thought Leadership

Why is LED UV the next big thing for corrugated printing? Find out at AICC Annual Meeting

April 24, 2023 Industry Thought Leadership, Manufacturing & Engineering, Printing, Paper & Packaging, Virtual & Hybrid Events

Baldwin to present greener, safer, productivity-boosting technology and debut “From Beast to Beauty” eBook Packaging is no longer just the medium to get a product from point A to point B; it is also a company’s marketing, branding, and identity. For corrugated printers to keep up and stand out, LED UV technology might be the […]

Maximizing Customer Surveys for B2B Success: 4 Tips for Getting the Feedback You Need

April 12, 2023 Industry Thought Leadership, Market Research

Gathering feedback from customers is crucial for any business looking to improve its products, services, and overall customer experience. Not only can it help you identify what’s working well and what needs improvement, but it can also help you build stronger relationships with your customers by showing them that their opinions matter. By asking specific […]

Baldwin invites converters to push speed, dose, power and scalability boundaries at Converters Expo

April 12, 2023 Industry Thought Leadership, Printing, Paper & Packaging, Trade Show Management

Learn how to “stack your tech” at Table #158 Baldwin Technology Co.’s AMS Spectral UV division — a one-stop source for high-performance treating, cleaning, curing, coating and inspection solutions — will showcase its award-winning X Series™ line of LED UV curing solutions at the 2023 Converters Expo, which will take place in Green Bay, Wisconsin, April 12-13 at Lambeau Field. […]

Baldwin’s AMS Spectral UV industrial curing solutions push speed, dose, power and scalability boundaries at RadTech BIG IDEAS for UV+EB Technology Conference

March 3, 2023 Industry Thought Leadership, Manufacturing & Engineering, Printing, Paper & Packaging, Virtual & Hybrid Events

Industrial LED UV curing expert Kevin Joesel to present “UV for 3D Curing?” session on Tuesday, March 7 Baldwin Technology Co.’s AMS Spectral UV division, North America’s largest manufacturer of UV and LED curing technology, will showcase its latest lineup of industrial curing solutions at the RadTech BIG IDEAS for UV+EB Technology Conference. Baldwin will be […]

5 Keys to the Art of Storytelling

February 17, 2023 Brand Development, Brand Positioning, Content Creation, Crisis Communications, Industry, Industry Thought Leadership

Storytelling might not be the first thing that comes to mind when you think of B2B marketing, but regardless of the product or service being promoted, it’s always there. Whether it comes to selling huge automated packaging systems or something as small in scale as paper, there’s always a story behind how the product or […]

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