Monadnock Paper Mills, Inc., the oldest continuously operating paper mill in the United States, announces the launch of its 2022 Corporate Social Responsibility (CSR) Report, which details its commitment to sustainability and visions for the future. Monadnock Paper Mills continues to champion sustainability in the world of fiber-based solutions, setting its sights on a brighter, […]
Brand Positioning
Video Didn’t Kill the Radio Star. And Digital Didn’t Kill Print.
Baldwin releases latest PrintEnomic$ eBook focused on Sheet-Fed and Web Offset Printers Baldwin Technology Co. Inc. has launched a new set of resources for sheet-fed and web offset printers at PrintEnomics.com with the release of the “Video Didn’t Kill the Radio Star. And Digital Didn’t Kill Print” eBook. Its PrintEnomic$ website offers curated resources that analyze trends […]
Four Ways to Improve B2B Marketing Efforts with ChatGPT
Since ChatGPT and other AI-powered tools hit the market, they’ve been met with mixed reviews by professionals and the public. Many worry that the creation of these platforms will eradicate jobs that, up until this point, have relied on humans to perform. However, ChatGPT is a useful tool for marketers to use in order to […]
5 Keys to the Art of Storytelling
Storytelling might not be the first thing that comes to mind when you think of B2B marketing, but regardless of the product or service being promoted, it’s always there. Whether it comes to selling huge automated packaging systems or something as small in scale as paper, there’s always a story behind how the product or […]
3 Tips to Transform Your Client Relations
Customer service and relations—it’s something on people’s mind when a company is doing well, doing wrong, or trying to improve. It can define a company’s brand in positive or negative ways. That’s why it’s incredibly important to prioritize customer relations at every step of the consumer journey. Take B2C pet company Chewy, for example. They’ve […]