There comes a point when a company no longer needs additional marketing activity. It needs someone to step back, look across the business, and determine what marketing should actually be doing. We are seeing more companies reach that point. They may already have a capable internal team, several outside partners, and a long list of […]
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Bringing Sustainable Materials to Retail Graphics: Innomark and Monadnock Paper Mills
Retail environments are designed to evolve. Seasonal promotions, product launches, and brand campaigns continually reshape window graphics, in-store signage, and interior displays, with many programs updated regularly throughout the year. But as those refresh cycles accelerate, a new question is emerging across the industry: What materials are we using for graphics designed to last only […]
How Manufacturers Can Turn Technical Expertise Into Buyer-Relevant Messaging
Your company is built on expertise. Your engineers, product specialists, sales team, and subject matter experts understand your products, services, and capabilities in remarkable detail. Yet many manufacturing companies still struggle to communicate that value clearly to the market. The problem is rarely a lack of knowledge. More often, that expertise is spread across departments, […]
Lola Valentina Implements Reusable Packaging Solution from FedEx and Returnity to Support Growth and Expand Event Logistics
Demonstrating how rental-based businesses can scale operations using reusable packaging Lola Valentina, a Chicago-area design firm and linen rental company, has implemented the reusable packaging system introduced by FedEx and developed in collaboration with Returnity, a reusable packaging provider specializing in circular logistics. Lola Valentina launched quickly via the packaging leasing program, allowing the company […]
Signode Launches BXT Go™ Battery-Powered Hand Tool for Plastic Strapping
Signode announces the launch of the BXT Go™ strapping tool, a new battery-powered hand tool for plastic strapping, engineered in Switzerland as a cost-effective strapping solution. Designed with precise manufacturing standards for a wide range of everyday applications across manufacturing, logistics, warehousing, and distribution, the BXT Go strapping tool delivers consistent performance while reducing operator […]