Rad Source has changed the game in pest and microbial control, and they needed a fun, eye-catching way to spread the word. Insects can be harmful to both humans and the agricultural industry. As pests rapidly reproduce and grow in population, they spread diseases, affecting crops, livestock, and people.
Paid Advertising
Standing Out
No longer relying on the show to carry membership numbers, it was important that APTech truly communicate the unique value it brings to its members and the Print industry at large. Adduco initiated a large-scale membership campaign and association “face lift” (launching a new website to boot!) to help communicate the additional opportunities that come with an APTech membership.