No longer relying on the show to carry membership numbers, it was important that APTech truly communicate the unique value it brings to its members and the Print industry at large. Adduco initiated a large-scale membership campaign and association “face lift” (launching a new website to boot!) to help communicate the additional opportunities that come with an APTech membership.
Industry
Making IIoT “Sizzle” in Corrugated
Helios, a revolutionary new AI and Machine Learning product for the corrugated industry, needed a snappy, attention-grabbing way to announce the grand unveiling of their service and to educate prospective customers about the benefits that await them. To achieve this goal, we elected to create a video sizzle reel to showcase the unique Helios offers to optimize asset utilization and maintenance intervals.
Unifying a Brand
How do you take 120 social channels across 88 companies and unify it into one brand voice? We did it by helping Signode do what they do best: be the expert in transit packaging. The 2.4 Billion dollar company understands the unique challenges facing brands and distributors around the world and has the solutions and […]
Well-Known Brand Seeks Sophisticated Space to Entertain and Meet with Customers
Trade Shows aren’t comfortable–they are busy, overwhelming and chaotic. But the opportunity to meet and see your customers face to face cannot be undervalued and smart companies understand that. So when Mitsubishi Heavy Industries Americas Corrugating Machinery Division, a very smart company, reached out to Adduco to create a unique space to entertain and meet […]
Bringing Value to Suppliers Through Relationship Building
Packaging plays a huge role in the beauty industry– they say never judge a book by its cover, but in beauty, consumers always do. That’s why Cosmoprof North America (CPNA), the Nation’s largest and most-awarded B2B beauty show in the US, knew packaging needed to be represented at the show in an iconic way. Enter […]