When Returnity launched its reusable packaging program with FedEx, the opportunity extended well beyond a product announcement. The collaboration introduced a new approach to B2B shipping, making reusable packaging more accessible within existing parcel operations. The launch required more than awareness. It needed to educate the market, establish credibility, and clearly communicate where reusable packaging […]
Sustainability & ESG
Expanding Brand Awareness Through Strategic Partnerships
Adduco Communications collaborated with Monadnock Paper Mills (MPM) to spotlight Petit Pot’s successful brand refresh, a story of sustainability and supply chain agility. When Petit Pot’s original printer couldn’t meet the launch timeline for their new eco-friendly packaging, they quickly pivoted to JP Graphics and MPM, who leveraged sustainable paper solutions to meet the tight […]
Showcasing the Printing Possibilities of Hemp-Based Substrates
Monadnock Paper Mills may be the oldest continuously operating paper mill in the United States, but that doesn’t mean their work is old school. In fact, when it comes to manufacturing products that are durable, printable, and valuable to its customers, it is undoubtedly new school. So when they tasked us with finding a way […]